Smart mob

Smart mob is a concept introduced by Howard Rheingold in his book Smart Mobs: The Next Social Revolution.

The smart mob is a new form of social coordination made possible by the usage of modern technology, in particular the Internet and wireless devices (e.g. mobile phones, PDAs). A "smart mob" is a group that, contrary to the usual connotations of "mob", behaves intelligently or efficiently because of its exponentially-increasing network links. Parallels are made to, for instance, slime molds. Arguably, Wikipedia exploits "smart mob" organization through its use of multiple editors and extensive internal linkages.

According to the author, examples of smart mobs are the street protests organized by the Anti-globalization movement.

See also

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